We are in the year 2019. Digital marketing has gone crazy, riding the wave of success with SEO as one of its top leaders. If you still haven't heard of SEO or its importance, I need to ask you...WHERE HAVE YOU BEEN? You are in deep trouble!
Digital marketing is the most happening thing right now. Statistics show that online marketing has more return on investment (ROI) than traditional marketing.
It is a well-known fact that backlinks help improve a website's SEO ranking. So, let's start with the basics.
What are keywords? Well, I'm sure by now, you must know about keywords or target keywords. They establish your market, access your competition for your product or service. How could keywords do all that?!
People often confuse the terms Search Engine Optimization (SEO) and Search Engine Marketing (SEM) and is used interchangeably. But there is a difference which is instrumental in determining your digital plan.
You have become a successful entrepreneur with a strong foundation for your business in your country, both online and offline. Now, you realize that there is a large international market that is waiting to be conquered and they are mainly non-English speaking countries.
Every business out there would love to have this - lots of leads through organic traffic from the website. It is extremely crucial that businesses invest and take the right steps in improving their search engine results, as it is the most targeted.
In the last couple of years, websites have gone through drastic changes. Websites that are static and crammed with words and ads have made way for websites with a lot of white space, trending web designs, and minimalistic features.
Millions of content are churned out every minute. How do you create content that stands out of the competition? And let your voice be heard? Well, follow a few tips to bring in dramatic changes to the way you produce your content.
Digital marketers more than ever feel overwhelmed (at times exhausted!) by the sheer volume of things to do. Website optimization, keyword research, and analysis, content updates, and so forth.