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Doubling Your Conversions Means Doubling Your Revenue

With a shift to an online marketplace, the hunt for potential customers has moved into the digital space, giving a boom to the practice of digital marketing. Marketing no longer is focused on the offline methods but is more of an integrated approach n

July 26, 2021

Branding Through Community Building Beyond Social Media

Social media has, over the past few years, restructured the way we view marketing and communication. Figures reveal that over 2.1 billion of the 3 billion active users of the Internet have an online social media presence.

July 13, 2021

How to get Unlimited Traffic from Google News

News Flash: an often unexplored area in digital marketing is getting traffic from Google News and that is exactly what we discuss as part of this blog. While one may assume that just news websites are eligible to feature on Google News, that is not the case- if your page updates industry-specific articles frequently, you may be eligible.

June 10, 2021

How to Drive more Customers using Google My Business

The ultimate intention for any business, big or small, is to gain customers and thereby leverage the products or services offered for profits. While large-scale marketing strategies can often set your budget back by quite a bit, it would be wise not to overlook the little things you could do to attract customers- and one of these methods is the valuable traffic from Google My Business.

May 27, 2021

5 Google Ads Mistakes you don’t want to make

To supplement your SEO strategy, if you’re looking a way into advertising on Google ads, then you must give this article a read. This Google ads for beginners guide gives you the lowdown on how to avoid rookie mistakes and how to use Google ads effectively to get your business the push it needs.

May 17, 2021

Why Branding is Important

Studies reveal that a customer is thrice as likely to convert for brands they are aware of. To be recognized and remembered by your customers, you need to get the foundational basis of your marketing funnel right- and that is via branding and improving your brand awareness.

April 28, 2021

Tips for Better Performing Pages

If there’s an all-encompassing guide on how to improve website performance, this is it. A well-crafted landing page first knocks the socks off your potential customers and then converts them to actual customers.

April 12, 2021

The Digital Marketing Life Cycle

One of the key players to success in your digital marketing efforts is understanding and carefully implementing the digital marketing life cycle. With a digital marketing strategy, hoping for the best without actually following up post implementation is surely not the way to go.

March 23, 2021

How to Rise Above Your Competitors

A successful business is the one that rises above its competitors by implementing several strategies to overcome the competition. Potential customers are hooked by a selling point that sets you apart as the better choice of all the options for a product or service.

November 24, 2020

How Important is Google’s Featured Snippet?

You must have realized that it is getting harder, day by day, to build referral traffic from Google. For good traffic, you need to keep up with the constant changes in Google's features.

November 2, 2020
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